Career Summary
My name is Maria Schechter, and I am a digital marketing and communications specialist with over a decade of experience creating meaningful connections through visual communications and strategy.
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I began my graduate studies in Visual Arts Administration at New York University and later received the Benjamin Franklin Scholarship to attend Schiller International University in Heidelberg, Germany, where I earned my Master’s in International Business in 2009. My published thesis focused on cause-related marketing and the intersection of business and social impact.
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Below are a few of my favorite projects.
Cafe Pluma
Volunteer Work
Collaborated with a business owner from Mexico to develop public-facing brand assets for the U.S. market. In addition, I created a scalable strategy enabling American customers to purchase products directly from local farmers, strengthening cross-border visibility and market access.
Thai Mundo Org.
Volunteer Work
In 2010, I raised $10,000 to support a children’s orphanage in Udon Thani, located 11 hours northeast of Bangkok. The funds provided English and Spanish learning materials, art supplies, and educational resources for the children. During my time there, I also taught Thai forest monks and nuns how to build blogs and share essential information with neighboring villages — helping strengthen local communication and access to knowledge.
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The experience was deeply transformative, inspiring me to return in 2013 and 2014 to continue supporting their community.
Grimmway Farms
I was hired by a brand agency to lead efforts in securing Grimmway Farms as a client. Through strategic planning, creative direction, and a tailored brand presentation, my work successfully helped the firm win this multi-million-dollar account. Included are the pitch deck I designed and the social media strategy developed for implementation by the agency’s design team.